Innovation Direct™ prepares package of 9 product ideas in various categories to fulfill West Coast-based industry partner’s latest request…
Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, chiming in with our final update for a very busy week. Earlier Friday, the Innovation Direct™ representative managing the Innovation Direct To Industry™ account of our often-mentioned West Coast-based industry partner prepared a package of preliminary, non-confidential information on 9 Innovation Direct™ inventor product ideas for his review based on his latest request.
Our industry partner has begun working with a California-based company that has extensive distribution through both the infomercial and direct-to-retail channels. According to their official website, the outfit does business with a host of the top retailers in the world, and as a result, seeks products in a wide variety of categories.
Accordingly, the Innovation Direct™ representative that put together the Innovation Direct To Industry™ package included items in the housewares, automotive, lighting, and pet categories for our industry partner’s review. We are certainly hopeful that there will be some strong licensing candidates emergin from this group, but only time will tell.
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