Update: Innovation Direct™ receives confirmation of patent pending status on tire accessory; information relayed to Star Envirotech, Inc., industry survey to be conducted…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, here with our latest update. Earlier Thursday, the Innovation Direct™ representative managing the advanced level of interest displayed in a tire accessory from our roster by Innovation Direct To Industry™ company Star Envirotech, Inc. received confirmation that the invention was now in patent pending status with the United States Patent and Trademark Office. Accordingly, our aforementioned colleague notified his contact at Star Envirotech, Inc., who had been waiting on this to transpire in order to be able to speak openly about the product with some contacts he had in the tire industry, in order to better assess its market potential.

We’d last reported on this invention in an October 27th, 2009 entry (http://innovationdirectonline.com/blog/?p=1282), when we had brought you the news that the inventor would be sending prototype units of the product to Star Envirotech, Inc. for their first-hand evaluation.

We are hopeful that the invention’s new status will turn out to be a pivotal step in its journey to eventual licensing success, but only time will tell. Check in with us on the Innovation Direct™ Blog for any and all future updates regarding the manufacturer’s work towards the potential commercialization of this idea!

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