Innovation Direct™ Ready To Rev Up for 2012 Editions of Industry Leading SEMA and AAPEX Shows…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with an update regarding our final stops on what has been a very successful 2012 trade show itinerary, the SEMA (Specialty Equipment Manufacturer’s Association) and AAPEX (Automotive Aftermarket Products Expo) shows. Both events will bring our trade show staff back out to Las Vegas, where Innovation Direct just wrapped up its participation in the ERA D2C Convention.

SEMA, featuring an extensive collection of the leading automobile manufacturers in the world, will run from October 30th- November 2nd at the Las Vegas Convention Center; AAPEX, which houses the leading manufacturers in the multi-billion dollar automotive aftermarket product industry, will run concurrently with the first 3 days of its larger sister show, October 30th-November 1st at the Sands Exhibition Center.

The SEMA Show, always large in scale and scope, is expected to attract more than 100,000 industry leaders from more than 100 countries in the automotive, truck and SUV, powersports, and RV markets. The AAPEX Show, as per their official website, will complement SEMA’s offering with exhibitors in the categories of Air Conditioning, Automotive Lighting, Electrical Systems & Batteries, Cooling Systems, Friction & Brake Systems, Undercar, New & Remanufactured Replacement Parts, Suspension & Front End, Engine & Transmission Parts, Appearance Chemicals and Functional Fluids, Equipment & Tools (Including Diagnostic, Hand Tools, Machine Shop, and Service & Installation) Computer Systems & Software, Paint and Body and Retail Warehouse Fixtures.

With the impressive pedigree of these landmark automotive industry events, Innovation Direct™ is looking forward to another successful journey out west ! Check in with us often for any and all future updates regarding the 2012 editions of the AAPEX and SEMA shows!

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