Innovation Direct™ kicks off Day 1 of 2008 International Home and Housewares Show by establishing two solid contacts…

Good afternoon, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with our first International Home and Housewares Show update. Innovation Direct™ is pleased to report that the even has gotten off to a productive start, as our trade show contingent has already made what appears to be two solid contacts.

The traffic has been steady at the Innovation Direct™ booth, and one of our representatives at the event has been on the exhibit floor since this morning networking with fellow exhibitors. At the booth, Innovation Direct™ has made contact with a company that manufactures for two globally-renowned entities on a private label basis and also produces their own line of items, and with a fellow exhibitor headquartered in California that produces their own line of innovative household products.

Both representatives were intrigued by the sound of Innovation Direct™’s dynamic new product subscription service, Innovation Direct To Industry™, and requested that we follow up after the event as soon as possible.

Join us later today for another update!

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