Innovation Direct™ meets with established catalog giant as Day 1 of ASI Show Chicago 2008 kicks off…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with our first update regarding Day 1 of ASI Show Chicago 2008. As expected, the event has gotten off to a productive start for Innovation Direct™, as our representatives walking the event floor have been able to speak with and make contacts with manufacturers in a wide cross-section of industries.

Companies met during the first few hours this morning include the longest-tenured catalog company in the U.S., which has been in business for 160 years. With product lines that include high-end home living products, toys, consumer electronics accessories, outdoor living items, and sports and leisure items, this outfit certainly presents a tremendous amount of potential opportunity for Innovation Direct™ inventor product ideas.

The contact made during today’s conversation is a senior account executive in the Corporate Sales division, but he was able to orient Innovation Direct™ as to how to contact the corporate office, where all new product development is handled. We are certainly intrigued by the possibilities this connection may bring about and provide updates if and when the relationship evolves, here on the Innovation Direct™ Blog.

Join us later on Wednesday for more details on Day 1!

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