Innovation Direct™ set to participate in World Of Concrete Show in Las Vegas, February 2-5, 2010…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with news of our upcoming participation in the renowned World of Concrete Show, taking place at the Las Vegas Convention Center February 2nd through the 5th. As per their official website, the World of Concrete Show is the only annual international event dedicated to the commercial concrete and masonry construction industries. There are both indoor and outdoor exhibits at the show, and innovative new products and demonstrations are often featured.

The show’s official site puts estimates of this year’s exhibitor count as exceeding 1,600, and the proceedings will take up about 800,000 square feet at the Convention Center! Manufacturers, marketers, and distributors involved in a wide range of products for the multimillion dollar construction, concrete, and masonry industries are expected to populate the expansive exhibit floor.

The Innovation Direct™ Blog will be the place to obtain all future World Of Concrete updates, so check in with us often!


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