Update: Innovation Direct™ already in dialogue with dynamic International Home and Housewares Show lead…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, chiming in with a follow-up report on a lead that was just secured at the International Home and Housewares Show. As we had mentioned in one of our March 18th entries (“Innovation Direct™ makes dynamic contact with global leader in household products during Day 3 of 2008 International Home and Housewares Show…“), we had already sent an e-mail to the contact met at the show, who happens to be one of the company’s Global Directors.

Innovation Direct™ is pleased to report that we have not only received a response from the gentleman, but also discussed his company’s confidentiality and idea submission policies overall and appear to have come to an understanding of how we will be conducting business going forward. Searches through the Innovation Direct™ roster for product ideas that will potentially be relevant to this company’s five core product categories will be initiated tomorrow by Innovation Direct™ representatives.

We will keep you abreast of any and all developments with regards to this burgeoning relationship that we are very enthused about. Stay tuned to the Innovation Direct™ Blog for all the news!

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