Update: Innovation Direct™ receives final feedback on kitchen accessory that was subject of exclusive developmental agreement…

Good afternoon, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, checking in with a quick update on the kitchen accessory from our roster that had been the subject of an exclusive developmental agreement with a New York-based Innovation Direct To Industry™ company. We had most recently reported on this item in a July 9th entry (“Update: International Technology Transfer requests, receives update from New York-based Innovation Direct To Industry™ company regarding kitchen accessory…“).

As we’d reported in that posting, we expected to receive word from the company in late July or early August regarding their final decision on the product idea. An e-mail correspondence from our contact has indeed been received, and it indicates that the manufacturer has opted to pass on going any further with the invention. As explained in the communication, the product was determined to not be a fit with the company’s strategic direction at this time.

While recognizing this is not the ideal outcome to the situation, Innovation Direct™ will continue undeterred in our quest to achieve licensing success with this product idea. Additionally, we will also dedicate ourselves to putting together a new Innovation Direct To Industry™ package for this company’s review as soon as possible.

Check in frequently with the Innovation Direct™ Blog for the latest news!


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