Update: Innovation Direct™ receives long-awaited feedback on personal accessory from Allstar Marketing Group…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, chiming in with our latest report. Earlier Wednesday, the Innovation Direct™ representative managing the Innovation Direct To Industry™ account of New York-based Allstar Marketing Group, LLC received a reply from his contact at the firm regarding the personal comfort accessory from our roster that they had held an advanced level of interest in at one point in time. We’d last reported on this situation in a July 23rd entry (“Update: Innovation Direct™ receives long-awaited feedback on cleaning accessory from Allstar Marketing Group, LLC; decision on personal comfort idea still unknown…“).

As we’d explained in that entry, Allstar had provided long-awaited closure on a cleaning product that they had been reviewing concurrent with the personal accessory, but had not given us any impressions on the latter. In an e-mail received earlier in the week, Allstar confirmed they would not go any further with this particular product idea.

We will continue undeterred in our quest for licensing success for this invention and will also begin work on Allstar’s latest Innovation Direct To Industry™ package in short order. Check in to the Innovation Direct™ Blog to be kept up to date on the latest!


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