Update: Innovation Direct™ receives response of interest in Innovation Direct To Industry™ program from New Jersey-based Full Circle Home, Inc.; initial package to be put together soon…

Good day, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, chiming in with our latest report regarding results stemming from our Innovation Direct To Industry™ e-mail campaign with International Home and Housewares Show 2009 exhibitors. Earlier Friday, Innovation Direct™ received an response of interest from New Jersey-based Full Circle Home, Inc., a company specializing in all manner of eco-friendly household, cooking, and cleaning products.

The manufacturer had been part of our April 8th set of e-mails to participants of the show (“Innovation Direct™ sends Innovation Direct To Industry™ e-mail to 50 additional International Home and Housewares Show 2009 exhibitors…“). One of the company’s principals replied with a brief e-mail confirming the categories they’d be interested in looking over, and the Innovation Direct™ representative that will manage their Innovation Direct To Industry™ account agreed to to put together a package as soon as possible to get the business relationship started.

We will keep you posted on all developments concerning this company going forward, here on the Innovation Direct™ Blog. Join us often!