Update: Innovation Direct™ receives response to Innovation Direct To Industry™ e-mail from ERA member company Product Strategies; initial batch of invention information to be prepared soon…

Hello, Juan C. Blanco, Innovation Direct™’s Director of Product Licensing, back in the saddle with another report regarding a response to today’s Innovation Direct To Industry™ e-mail campaign with ERA member companies. Thursday afternoon, Innovation Direct™ received e-mail correspondence from New York-based Product Strategies, Inc. confirming that they would be willing to review new product idea information from our roster on an ongoing basis.  The company had been one of the entities in the group of ERA companies that were part of Thursday’s e-mail campaign (http://innovationdirectonline.com/blog/?p=1408).

As per their correspondence, Product Strategies would mainly be interested in reviewing items in the household, kitchen, and home improvement categories. Their aim is to develop and market products that could realistically retain in the $20-$30 range, and they prefer to review inventions that already have some sort of patent protection.

As per their official website, Product Strategies is a fully integrated direct response company that can truly bring a product from concept to reality.We are therefore naturally enthused with the potential a relationship with this company holds, and work on their initial Innovation Direct To Industry™ package will begin soon.

 Check in with us often on the Innovation Direct™ Blog for any and all future updates regarding Product Strategies!


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